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A crappy effort is important, since it makes all the difference in the business world. There’s always someone brilliant who appears at the scene of things and makes millions. Then there’s thousands of people who follow, make nothing, and then go onto the “next big thing”. We see this all through history, “business ignorant” people with elusive attitudes towards making money. They’re not stupid people, they just haven’t learned enough about business. They’re money stupid.

I was reading Seth Godin’s blog and I came across this post called “The truth about marketing shortcuts” My Beautiful Laundrette :

If you have a presence on twitter, squidoo, blogs, facebook, myspace, linkedin and 20 other sites, the chances of finding critical mass at any of them is close to zero. But if you dominate, if you’re the goto person, the king of your hill, magical things happen. Tick Tock Lullaby psp The Dark Half trailer

One follower in each of twenty places is worthless. Twenty connected followers in one place is a tribe. It’s the foundation for building something that matters.

Now the rest of the post isn’t completely related to my topic, however this specific paragraph does bring up an interesting point. You can get involved and spread your energy across all of these different areas, yet be worse off than if you just focused on one or a few. Most people have different reasons, some people use Twitter for marketing and others use it for fun.

The point is, when you try to take on all of these at the same time yet only give half effort it’s hard to base your business on something that matters. If you don’t base your business on something that matters, your business simply won’t matter.

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Another post on Seth’s blog, “The sad lie of mediocrity”, opened my eye’s to something that I never really thought of before:

Doing 4% less does not get you 4% less.

Doing 4% less may very well get you 95% less.

That’s because almost good enough gets you nowhere. No sales, no votes, no customers. The sad lie of mediocrity is the mistaken belief that partial effort yields partial results.

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Just Like Heaven movies Biggest Wednesday: Condition Black dvdrip In fact, the results are usually totally out of proportion to the incremental effort.

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This makes tons of freakin sense. What you put into your business is what you get out of it. How well you take care of your business is how well it will take care of you. Simple. Take care of your business by planting it on something that will last. Running after the next big bubble like pixel advertising or selling pet rocks will set you up for failure.

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Instead of running in a different direction every five days, sit down and decide which way to go. Learn what you can, think about it and then make a move. Don’t let your feelings control you when it comes to business, everything is designed to appeal to you in some way.
EDIT: With the econonmy the way it is this year, it’s time to go big or go home!
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Lets face it, web design ain’t easy. But it can be made easier with a few adjustments to you attitude. Let me just say this first: don’t touch web development if its not your thing. The reason people get into web design is to build stuff for themselves or get paid to do it.

If your going to succeed at developing for the web there are a few things you should know:

1. Web design takes a lot of hard work and dedication.

2. You need the drive and passion for it or else you’ll always be the slowest, no matter what skills or tools you have.

3. You need to be constantly trying to improve your self. The web is changing every day. To be a web designer you need to be caught up with all of the new standards, versions, etc. Don’t be a afraid to give up an old method just because your used to it. Open your mind, improve your self!

4.

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You need to use your inner creativity. Everyone is creative, its just that some people don’t use their creativity and come to the conclusion that their “not creative”. Everyone on earth is creative, you just need to know how to channel it.

5.

You need to have patience…trust me! If you give up to easily it means you need to learn a LOOOONG lesson in patience. Try to follow through, its a great feeling.

6. Learn to gauge your time to save time. e.g. I finish the titles and meta tags now and at 3 I’ll…

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7.

Experience. I can’t stress how important this is. You can learn tons by just doing. You can also learn a lot about your self that can’t really be put into words.

8. Do your best, even if its not your project. Think of every thing you do as a time capsule, a frozen snap shot in time that you can tell other people about and be proud of it. In everything you do, do your best, because it all contributes to your overall skill.

10.

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Dead Man’s Cards movie download The Spider Woman Learn the tricks of your trade. Take advantage of the tools. Good web tools will save so much of your time.

11. Last but not least, try to be organized. The information age is upon us and its too complicated as it is. Stay organized and you’ll find that it will be easier to handle the craziness of the IT age.

These are some of my thoughts on the subject, hope you enjoy reading it.